THAW
/graphic design/ /packaging/ /branding/
packaging design class project | 2017 - 14 weeks
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/thaw sketches
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slide for more sketches →
/brand identity
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/graphic
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/dieline samples
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(thaw campaign)
/graphic design/ /packaging/ /branding/
packaging design class project | 2017 - 14 weeks
/creating a visual identity and packaging design for ’Thaw,’ a branded ice-cream brand aiming to raise awareness of our impact on the arctic ecosystem./
/inviting interaction and topic to discuss through
the process of unpacking and eating ice-cream./
/inviting interaction and topic to discuss through
the process of unpacking and eating ice-cream./
/thaw sketches
slide for more sketches →
/brand identity
the relationship of the chilliness of the artic and ice-cream, creating a wordmark by flippin the A letter and adding a curve to symbolize an ice-cream cone.
/color
/graphic
/dieline samples
